Hispanic Marketing

MerKadoTeknia Research and Consulting empowers its clients by providing nationwide consulting services, custom research, training and workshops on Hispanic marketing strategy. Our team manages qualitative and quantitative research projects from start to finish. From advising clients on the most efficient and effective methodology, to crafting strategic insights reports that guide decision-making, we provide a one-stop solution to our client’s research needs. 

We are 100% English-Spanish bilingual and can navigate the Hispanic cultural landscape armed with a deep understanding of the Hispanic consumer’s decision process. Bilingual moderators and interviewers are experienced in projective techniques effective with Hispanic audiences of various nationalities, language abilities and acculturation levels. Our capabilities also include design of quantitative research tools, quantitative data collection, analysis and report writing.

There are an estimated 55 million Hispanic people in the United States, comprising over 17% of the population.

Why MKT?

  • Hispanic Marketing Strategy

  • Unique location in the Southwest Border Region

  • Understanding of Cultural Fluency

  • 100% English- Spanish Marketers and Researchers

  • Cross Cultural Recruiting

  • Quantitative and Qualitative Research