Everything Small Businesses and Start-Ups Need to Know About Social Media

Course offered by Dr. Norma Mendoza via UTEP’s Professional and Public Programs
September 26th
5:30-8:30pm

soc-med-startups

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“Hispanics Log In To Social Media More than Other Ethnic Groups”

Check out the February 2012 “American Pulse Survey” from BIGinsight of US adult internet usage –

http://www.prweb.com/releases/Feb12012/SocialMedia/prweb9215800.htm

Log In Once a Day or More Often

Facebook
Hispanics: 60.7%
Blacks: 60.3%
Caucasians: 53.7%

Twitter
Hispanics: 35.4%
Blacks: 28.9%
Caucasians: 12.6%

Google+ 
Hispanics: 27.1%
Blacks: 25.6%
Caucasians: 13.8%

LinkedIn
Hispanics: 15.5%
Blacks: 10.9%
Caucasians: 4.8%

Foursquare
Hispanics: 13.2%
Blacks: 7.2%
Caucasians: 2.8%

Pinterest 
Hispanics: 13.2%
Blacks: 7.3%
Caucasians: 5.3%

Source: American Pulse™ Survey, Feb-2012